Topic: Content
All the articles about "Content".
-
The AI SITE Framework: 6 On-Page Tweaks to Get Cited by ChatGPT and Google AI Overviews
Jesse Schoberg's AI SITE framework helped 60% of DropInBlog customers get more AI mentions in one week. Here are the six on-page changes you can make to your existing content today.
-
Stop Talking About Yourself: Why 'You' Beats 'I' and 'They' in Marketing
A quick guide to first, second, and third person writing for marketers — and why leading with "you" improves engagement, authority, and visibility across SEO, AEO, and GEO.
-
Every marketer is now a creator
The creator economy has come for B2B marketing. Building an audience is no longer optional—it's part of the job description.
-
Your Blog Should Be a Publication, Not a Library
The case against evergreen SEO content and for building an audience that actually wants to hear from you.