Articles

All the articles I've posted.

• The 95:5 Rule: A guide for Growth Marketers

  Updated: 6 Jan, 2026

  Master the 95:5 rule to unlock long-term growth—balance immediate sales with brand building for sustainable success.

• Why Marketing Focus Beats Marketing Activity Every Time

  4 Jan, 2026

  Most marketing teams think activity equals focus. Here's why concentrated effort on your actual constraint beats running 12 campaigns poorly.

• Gen Marketer: Why AI-Powered Generalists Are Replacing Marketing Specialists

  Updated: 16 Dec, 2025

  Gen Marketers are AI-powered generalists replacing marketing specialists. Learn why Emily Kramer's framework is reshaping B2B marketing teams.

• How Relay.app's MCP Integration Powers Virtual Marketing Analytics Servers

  Updated: 11 Dec, 2025

  Learn how Relay.app's MCP integration enables virtual marketing analytics servers that reduce security risks while improving AI agent performance by 40%.