Topic: AI & MCP

All the articles about "AI & MCP".

• Is MCP Dead?

  12 Mar, 2026

  MCP is under fire. Critics say it's a bloated abstraction layer that eats tokens and adds latency. Defenders say it's essential infrastructure. Here's what marketers actually need to know.

• Anthropic's Tool Search: Not Ready for Production Marketing Workflows

  Updated: 6 Mar, 2026

  Anthropic's Tool Search promises to help Claude manage thousands of tools efficiently. But with 60% retrieval accuracy in testing, is it ready for production marketing workflows?

• Random Acts of AI: The New Disease Killing Marketing Team Performance

  6 Mar, 2026

  Marketing teams use roughly 5% of AI's potential. Random acts of AI are the new random acts of marketing.

• The Engineeringification of Marketing: Why Every Marketer Needs to Think Like a Builder

  25 Feb, 2026

  AI is turning marketing into an engineering discipline. Marketers who think like builders will win.