Topic

Marketing Psychology (Page 2)

The psychology behind marketing that works: cognitive biases, principles, and effects you can apply to real campaigns.

Updated1 May 2025
The BJ Fogg Behavior Model Explained
Unlock growth with the BJ Fogg Behavior Model—discover how small changes in motivation, ability, and prompts can transform user actions and boost conversions.
Updated30 Jul 2026
The CREATE Action Funnel framework
Master the create action funnel framework to boost conversions and influence user behaviour with proven, practical strategies.
Updated11 Jul 2026
Nir Eyal's Hooked Model: Trigger, Action, Variable Reward, Investment
Nir Eyal's Hooked Model breaks habit-forming products into four stages — Trigger, Action, Variable Reward, Investment. See how each stage works, how it compares to AARRR and Growth Loops, and how to apply it.
Updated31 Jul 2026
Logic vs Emotion in Marketing: Which Wins Purchase Decisions?
Logic vs emotion in marketing: research shows both drive purchases, not just one. Learn how growth marketers balance rational and emotional appeals to convert more.
Updated27 Aug 2026
Understanding Loss Aversion in Marketing and Growth
Harness loss aversion to boost growth—use urgency, guarantees, and missed opportunities to turn hesitation into action and drive results.
Updated22 Jul 2026
Tribal Marketing: What It Is, Examples & How It Works
Tribal marketing turns shared identity into passionate, loyal customers. See what it is, real brand examples, and how it compares to community marketing.
Updated30 Apr 2025
Use trust & online psychology for growth
Build marketing trust quickly with proven strategies that boost credibility, drive growth, and turn customers into loyal advocates.
Updated1 May 2025
The Value Exchange Loop: An Introduction for Growth Marketers
Master the value exchange system to build loyalty, boost engagement, and drive sustainable growth with proven, data-driven strategies.

Marketing Psychology (Page 2)

The BJ Fogg Behavior Model Explained

The CREATE Action Funnel framework

Nir Eyal's Hooked Model: Trigger, Action, Variable Reward, Investment

Logic vs Emotion in Marketing: Which Wins Purchase Decisions?

Understanding Loss Aversion in Marketing and Growth

Tribal Marketing: What It Is, Examples & How It Works

Use trust & online psychology for growth

The Value Exchange Loop: An Introduction for Growth Marketers