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If you are looking for a Panobi alternative, there is a simple reason: Panobi is no longer around. Its cofounders announced in May 2024 that they were closing the company.
I’m sorry to say that we’re closing down Panobi. Early stage startups are high risk bets, and we lost this one.
Merci Victoria Grace, LinkedIn
Teams that relied on Panobi to connect their work to company goals and automate their reporting now need a new home. This guide covers what Panobi did well, what to look for in a replacement, and why growth teams are moving to Growth Method. Our full Panobi review has the background if you want it.
What Panobi did well
Panobi was a strong product with a clear idea, so it is worth being honest about what you are replacing:
- Goals connected to daily work, so everyone could see what the growth team was doing and why.
- Metrics alongside projects, pulling topline numbers in from a data warehouse.
- Automated weekly reporting, drafted with AI so updates went out consistently.
- A timeline view that told the story of what ran and what moved.
The catch, and the reason many marketing teams never fully settled on it, is that Panobi was built for product and engineering growth teams. It leaned heavily on feature-flag tools like LaunchDarkly and Statsig and worked best with a Snowflake, Redshift or BigQuery warehouse behind it.
What to look for in a Panobi alternative
If you are replacing Panobi, look for the same strengths without the product-engineering baggage:
- Goal-led planning that ties every piece of work to your goal.
- Native analytics integrations with Google Analytics, Amplitude, Mixpanel and PostHog, so you are not dependent on a warehouse.
- Automated, stakeholder-ready reporting that writes the first draft for you.
- An enforced cadence that keeps work moving rather than just recording it.
- Human support and migration help to get you moved without losing history.
Growth Method: the best Panobi alternative
Growth Method is the only work management platform built specifically for growth marketing teams, consultants and agencies. It does the Panobi jobs you will miss, goals, projects, metrics and reporting, but it is designed for marketers rather than engineers, and it does not need a data warehouse to be useful on day one.
Goals and campaigns in one place
Growth Method connects every campaign to your goal and moves it through plan, launch, analyse and repeat, so the whole team can see what is running and how it is tracking, exactly the visibility Panobi was loved for.
Metrics without a warehouse
Rather than depending on a Snowflake or BigQuery connection, Growth Method integrates directly with Google Analytics, Amplitude, Mixpanel and PostHog. Your results are captured automatically from the tools you already use.
Reporting that writes itself
Growth Method drafts professional reports for internal teams and stakeholders, so the consistent weekly updates Panobi automated carry straight over.
We are on-track to deliver a 43% increase in inbound leads this year. There is no doubt the adoption of Growth Method is the primary driver behind these results.
Laura Perrott, Colt Technology Services
Moving from Panobi to Growth Method
You should not have to rebuild everything by hand. Growth Method offers a free white-glove migration, so its team helps you recreate your goals, projects and reporting cadence. It starts at £100 per month with unlimited viewer seats.
For a direct comparison see Panobi vs Growth Method, or browse the wider field in our ranked best agentic marketing platforms guide. When you are ready, get started and we will help you move across.