Articles (Page 7)

Latest

• Updated11 Jul 2026

  GA4 MCP Server: Connect Google Analytics to Claude & Cursor

  The GA4 MCP server connects Google Analytics 4 to Claude, Cursor and other AI tools so you can ask questions in plain English and get real data back.

• Updated16 Jul 2026

  Best AI Models for Marketing in 2026: Which Should You Use?

  The best AI models for marketing in 2026, compared. Covers ChatGPT, Claude, Gemini, Muse Spark, DeepSeek, Kimi, Qwen and more, with current pricing, benchmarks, and which to pick for each use case.

• Updated5 Sep 2026

  MCP vs API: Which Integration Method Drives Better Marketing Results?

  Discover why MCP vs API matters for marketing teams, unlocking reliable AI-driven automation and smarter API integration strategies.

• Updated7 Sep 2026

  Is MCP Likely to Achieve Industry Adoption? (hint: we think so)

  Discover how MCP adoption is transforming AI integrations, promising faster, standardised tool connections for marketing and growth pros.

• Updated19 Sep 2026

  Unlock the Power of MCP Servers to Elevate Your Marketing Results

  Discover how MCP servers for marketers unify your tools, eliminate manual tasks, and supercharge your marketing growth effortlessly.

• Updated3 Sep 2026

  Mastering MCP: Critical Challenges and Key Considerations for Marketers

  Discover the key MCP challenges and considerations for marketers, from cloud gaps to rapid changes, and learn how to navigate this evolving landscape.

• Updated20 Feb 2026

  Master MCP: A Clear Introduction for Marketers Ready to Grow

  Discover the power of the introduction to MCP for marketers—unlock seamless AI integration, boost efficiency, and stay ahead in the evolving marketing landscape.

• Updated11 Jul 2025

  Mastering User Testing to Unlock Better Growth Results

  Discover how user testing reveals real user struggles, boosting conversions and preventing costly mistakes in your digital products.

• Updated10 Jul 2025

  Harness Sensitivity Analysis to Unlock Smarter Growth Strategies

  Discover how sensitivity analysis reveals the variables that truly impact your marketing results and accelerates your growth strategy.

• Updated10 Jul 2025

  Master the Growth System That Transforms Business Results

  Build sustainable growth with a proven growth system that turns experiments into scalable, automated processes for lasting results.

• Updated10 Jul 2025

  Master paid acquisition: Proven strategies to boost your growth

  Master paid acquisition by targeting high-intent prospects to boost conversions, lower costs, and attract ready-to-buy customers.

• Updated10 Jul 2025

  How to Design a Growth Team That Drives Results

  How to Design a Growth Team That Drives Results

• Updated7 Jul 2025

  Why A/B Testing Is a Scalpel — And Most of Marketing Isn’t Surgery

  Discover why A/B testing alone isn't enough for growth. Learn how to build a strong experimentation culture for smarter marketing decisions.

• Updated25 Jun 2026

  You Don't Need Another Marketer—You Need a Growth Engineer

  Discover how a growth engineer combines marketing, product, and engineering skills to drive scalable, AI-powered growth and optimise the customer journey.

• Updated4 Feb 2026

  Where Marketing Strategy Meets Execution: Top Marketing Planning Tools in 2026

  Discover how marketing planning tools tailored for growth teams boost efficiency, demonstrate ROI, and drive measurable results in 2026.

• Updated18 Jun 2025

  Why Growth Mentor + Growth Method Is a Perfect Match for Marketers Who Get Sh*t Done

  Discover how a growth mentor can unlock your marketing potential with expert guidance and practical strategies for real results.

• Updated27 Aug 2026

  Best CRO Agencies for B2B & Experimentation-Led Teams (2026)

  Compare the best CRO agencies for B2B and experimentation-led teams in 2026, from data-driven testing to full-service CRO programmes.

• Updated27 Jul 2026

  What Is a Marketing Generalist? Meaning, Skills & Why Teams Need Them

  A marketing generalist is a marketer with broad, cross-channel skills instead of one specialism. Learn the meaning, key skills, and why growth teams need generalists now.

• Updated18 Jun 2025

  Mastering Conversion Funnels to Boost Your Marketing Results

  Unlock the secrets of conversion funnels to boost your marketing results. Discover proven tactics to optimise every customer journey stage.

• Updated2 Jun 2025

  Harness the Halo Effect to Boost Your Marketing Results

  Discover how the halo effect can boost your marketing by shaping perceptions, building trust, and driving growth—unlock its power today.

• Updated28 Jul 2026

  The Pratfall Effect: Definition, Examples & How to Use It

  The pratfall effect is the psychological principle that a small, visible mistake makes a likeable, competent person or brand more trusted, not less. Learn its meaning, real examples, and how to use it in marketing.

• Updated2 Jun 2025

  Master the Availability Heuristic to Enhance Your Marketing Strategies

  Discover how the availability heuristic influences consumer choices and learn strategies to boost your marketing impact effectively.

• Updated31 Jul 2026

  Familiarity Bias: Definition, Examples & How to Use It in Marketing

  Familiarity bias is the tendency to prefer things we already know. Learn its definition, how it differs from brand familiarity, and how to use it in your marketing without becoming stale.

• Updated2 Jun 2025

  Harness the Primacy Effect to Boost Your Marketing Impact

  Harness the primacy effect to boost brand recall and conversions by leading with your strongest messages—discover proven marketing strategies today.